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Logo Design

Logo Design

Custom logo concepts tailored to your brand identity

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Brand Guideline

Brand Guideline

Comprehensive brand guideline for consistency

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COMING SOON
UI Design

UI Design

User interface designs focused on usability

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I. DISCORVERY PHASE
II. STRATEGY PHASE
III. CONCOPT DEVELOPMENT
IV. BRAND COLLATERAL
V. BRAND GUIDELINES
VI. LAUNCH AND SUPPORT PHASE
VII. EVALUATION AND FEEDBACK
Design Service Roadmap

Select a stage on the left to see details of Chunkin Studio's design process

Information with this color is WHAT CK WILL GIVE YOU in each step

Payment Schedule Recap

1. Invoice #1 (Deposit)

  • 50% of total project amount.
  • Due: Upon signing the contract, before work begins.

2. Invoice #2 (Progress)

  • 30% of total project amount.
  • Due: Upon approval of logo concept and visual identity.

3. Invoice #3 (Final Payment)

  • 20% of total project amount.
  • Due: Upon delivery of final assets and Brand Guidelines and before launch support.

Additional Note

  • Revision Process: Each stage includes specific rounds of revisions (take a look at the service plans for more details). Additional revisions can be billed at an hourly rate.
  • Ownership: Once the final payment is made, all deliverables will be transferred to you, and you will own the rights to all brand assets.

Bottom Line

This roadmap outlines each step of the process, from concepts to final delivery, ensuring we're aligned at every stage. With clear milestones and transparent invoices, CK aims to create a Brand identity that you want the most.

CONTACT
I. DISCORVERY PHASE
1
Initial Brief
Discuss with CK about your brand, goals, target audience and specific requirements for our project.
DESIGN QUESTIONNAIRE
2
Brand Audit (if applicable)
If rebranding, CK will evaluate your existing brand identity to out - What's working, what's not, and why
DESIGN QUESTIONNAIRE
3
Project Overview
After discussing and you get the design questionnaire completed, CK will inform you customised project details and project payment
PROJECT PROPOSAL
4
Project Progress Tracking
CK will walk you through project components and help you sort with payment process then you'll be given a Project Tracking in Notion. At there you get all information you need on the project, organised files, etc.
DESIGN PORTAL (NOTION)
5
Project Invoice #1
Before we start our project, CK will need you to make a payment of 50% of the total project amount.
PROJECT INVOICE #1
II. STRATEGY PHASE
1
Laying the Foundation
In this phase, we will have a discussion in text or call (optional) to help us understand more about your brand, your industry, competitors, etc.
0.5 to 1 HOUR DISCUSSION WITH CK
2
Brand Analysis, Market Research, Brand Positioning and Brand Development
Now that CK got all the details needed you will get your brand strategy file in 1 or few weeks (usually shorter).
BRAND STRATEGY
III. Concept Development
1
Logo Concept Creation
Brainstorm and illustrate logo concepts digitally.
2 to 8 LOGO CONCEPTS FOR REVIEW (Based on service plan)
2
Feedback & Refinement
CK will collect your feedback and refine the selected logo concept.
A DIGITALLY FINALISED LOGO
3
3D application for logo
3D application for logo.
3D MOCKUPS FOR BETTER VISUALISATION (quantity varies on the service plans)
4
Project Invoice #2
For Logo Design: Remaining 50% of the project amount.
For Brand Identity Design: 30% of the project amount.
PROJECT INVOICE #2
IV. BRAND COLLATERAL
1
Brand Collateral Design (Applicable for Advanced Brand Identity)
BUSINESS CARD
INVOICE TEMPLATE
ID Card
SOCIAL MEDIA TEMPLATE
ANNUAL REPORT
STATIONERY
Brand Collaterals
2
Extended Service: Packaging & Product Design
This is extended service and NOT included in service plans. However, you still can discussand negotiate with CK to compromise this in our project.
For example: Sneaker Box, Luxury Watch Box, Perfum Bottle, etc.
HIGHLY CUSTOMISED 3D PACKAGING & PRODUCT DESIGN
3
Extended Service: Website & UI/UX
This service is not available, CK will inform the released date on website soon.
UI/UX DESIGN
WEBSITE WITH DOMAIN AND HOSTING
V. BRAND GUIDELINES
1
Brand Guidelines Document
Compile a comprehensive brand book that includes all aspects of the brand identity (logo usage, color pallete, typography, brand in action, patterns, etc.).
BRAND GUIDELINES
2
Final Delivery
Deliver all final assets in various formats (AI, EPS, SVG, PNG, JPG, PSD, etc.)
LOGO VARIATIONS
BRAND ASSETS
3
Project Invoice #3
Remaining 20% of the total projecct amount.
PROJECT INVOICE #3
VI. LAUNCH AND SUPPORT PHASE
1
Internal Brand Alignment
CK is here to help you and your team understand how implement plus how to use your new brand identity flawlessly and consistently.
BRAND USAGE WORKSHOP
2
External Launch
Roll out the new brand identity to your audience via website updates, social media, marketing materials, etc.
PR LAUNCH PLAN
PRESS RELEASES
3
On Going Support
CK provides ongoing support for any minor revisions or additional materials.
CONTINUED BRANDING SUPPORT OR UPDATES (Charged Seperately)
VII. EVALUATION AND FEEDBACK
1
Post-launch Review
Leave CK feedbacks in Notion link you’re given before.

Testimonials

Brand Guideline
Brand Guideline
Brand Guideline
F*CK THE PRINCIPLES, I'LL GO FREESTYLE